Features

  • Web/Social Networking/Revenue Generation Features
    Attendees

    • Show Management:
      • Customize attendee records: contact info, address, categories, demographics, profile photo, company description, etc…
      • Create/edit/cancel/search attendees
      • Import/export attendees via spreadsheets
      • Edit seminar registrations, email preferences, blogs, photos
      • Reset password
      • Preview profile
      • Summary and detailed reports of logins, planner adds, appointments, matches, blogs, wall postings, etc…
    • Attendee:
      • Edit/view profile: contact info, address, categories, demographics, profile photo, company description, etc…
      • Options for attendees to create their own accounts, accounts to be automatically imported from a registration company or manually created by show management
      • Add products, exhibitors, appointments, seminars, connections and items to planner. Appointments are scheduled based on exhibitor availability, which is updated in real-time.
      • Dashboard links in emails and on website provide customized view of exhibitor matches, attendee matches, products, private messages, wall postings, connections, exhibitors, seminars, appointments, event specials, planner and floor plan. Custom links can also be added.
      • Auto login via an email or 3rd party’s website. Login via badge number and last name or username and password.


    Exhibitors

    • List of exhibitors and custom search fields
      • Public and attendee view of exhibitors
        • The exhibitor and Show Management can specify which exhibitor information is visible on the exhibitor’s profile
        • Exhibitors can be highlighted and icons populated next to their listing based in upgrade options
        • Sort by company name or booth number
        • Search functions
          • Based on exhibitor profile fields — name, contact, city, state, country etc.
          • Categories — primary and secondary
          • Keyword
          • Pavilion
          • Custom search fields — new exhibitor, sponsors etc…
          • Clicking on company name reveals profile
          • Click on booth number highlights the exhibitor on floor plan with profile information
          • Add to planner link
            • Exhibitor added to attendee planner when logged in
      • Show Management
        • Additional search features for admin
          • External ID
          • Username
          • User since
          • Last Login
          • Last updated by exhibitor
        • Admin has access to edit profile and edit status
          • Edit status
            • Disable or activate exhibitor profile
            • Add notes
          • Edit Profile
            • Access to all exhibitor fields to edit or review
            • Additional actions
              • Edit online, onsite and newsletter orders.
              • View attribute changes
              • View stats
              • Edit booth area allotment
              • Edit/view all other exhibitor functions
        • Exhibitor data can be exported for print directory and other reporting needs
        • Exhibitors can be entered into system via uploads or automatic integrations
    • Exhibitor Profile Access
      • Login Access
        • Auto login from system generated emails
          • Confirmations, welcome email or exhibitor update emails
        • Login with Company Name and ID
      • Exhibitor home page
        • Snapshot of exhibitor information in system
          • Dashboard links:
            • Matches, Messages, Wall postings, Connections, Appointments, Profile Visits, Planner Adds, Planner, Floor Plan, etc…
            • Custom Links
              • Housing, Exhibitor Service Manual or other links as required by show
            • Link to Exhibitor Registration
              • Logs exhibitor into their registration account via 3rd party key.
      • Exhibitor show planner
        • Allows exhibitors to manage appointments and contacts
    • Profile wizard
      • Edit Profile
        • Allows exhibitor to make changes to profile used for online and print directory
      • Edit Online Product showcase and videos
        • Products/videos viewable in online company profile and on public and attendees pages
      • Edit Company Logo
        • Logo listed in company profile
      • Edit Sponsorship Image
        • Logo listed on bottom of all site pages and on floor plan
      • Edit Press Release/Kit
        • Viewable in profile and via iframes on show site
      • Edit Booth Events/Show Specials
        • Viewable and searchable on public and attendee pages and via iframes on show site
      • Edit Banner Ads
        • Viewable on all pages of site, except the floor plan
      • Edit Profile Matcher
        • Allows exhibitors to choose the demographics of the attendees that they are interested in contacting via Private Message
      • Edit Appointments
        • Allows exhibitor to Opt-In to accept appointments from attendees
        • Show provides pre-populated appointment schedules typically based on show hours and in 15 minute increments
        • Exhibitor can add additional schedules to accommodate more appointment times for attendees to choose from
    • History of all changes to exhibitors
      • System tracks all changes to an exhibitor’s profile in detailed or summary reports
      • Reports exportable


    Upgrades

    • Customize upgrade package names, grouping and pricing. This includes creating new packages for items that are not online, e.g. breakfast tickets, competition entry fees, etc…
    • Online upgrade items:
      • Highlight exhibitor in exhibitor list
      • Company logo on exhibitor profile and floor plan
      • Access details of matches. This allows the exhibitor to view details of who has visited their profile, added their products to a planner, etc…
      • Sponsorship logos on all pages
      • Product image, description, brochures, etc…
      • Product showcase. A special type of product like a new, green or “best of” product.
      • Video to display with product including on the floor plan
      • Press releases, which are displayed on the exhibitor’s profile and can also be embedded on the event’s website
      • Banner ad
      • Extra product categories in the exhibitor’s profile
      • Show special displayed on the exhibitor’s profile and in a separate searchable list
      • Enhanced icon in exhibitor list
      • Email addresses can be hidden from an exhibitor’s profile until this upgrade is purchased
      • Website URLs can be hidden from an exhibitor’s profile until this upgrade is purchased
      • The number of Exhibitor Emails/Invitations that can be sent by an exhibitor
    • Newsletter upgrade items:
      • Basic Sponsorship: headline, description, company name, booth number and contact info
      • Logo Sponsorship: featured logo at the bottom of the email that links to a webpage
      • Enhanced Sponsorship: product image, featured logo at the top of the email, headline, description, company name, booth number, contact info and up to 4 links
      • Banner Sponsorship: leaderboard banner ad at the top of the e-mail
    • Downloadable and searchable summaries and details for sales, upgrade trends, and raw transactions


    Appointments

    • Attendee
      • Attendees can schedule appointments with exhibitors that have opted to accept appointments
        • Attendees search for exhibitors
          • Exhibitor list
          • Matcher Profile
            • Matcher Profile provides list of matches based on attendee’s choice of product categories and demographics
        • Appointment Scheduling:
          • Attendee is provided with a list of times for when the exhibitor is available for an appointment
          • Attendee chooses time
            • Time slot is removed from exhibitor’s appointment times
            • Appointment is added to the attendee’s and exhibitor’s planners
            • Exhibitor is alerted that the attendee has made an appointment
            • Exhibitor accepts or declines the appointment
            • Attendee can view appointments and status in planner
            • Attendee can export appointments to calendar
            • Attendee can view appointments on floor plan
    • Exhibitor
      • Exhibitors Opt-In to accept appointments
      • Exhibitors can add appointment schedules
      • Exhibitors can reserve an appointment time from schedules
      • Exhibitors accept or decline appointments from attendees
        • Note that settings can be changed in the preferences to have exhibitors auto opt-in and have the appointments accepted automatically


    Social Networking (People Package)

    • Search/find/print people. A person’s photo, name, tile and company name is available in a searchable list.
    • Connections are created when a connection request is approved. Once connected, users can view each other’s contact info and post on each other’s walls
    • Private messages can be sent from a user to any other user or group of users
    • Once connected, users can post to the wall, the public list of messages displayed on the user’s profile
    • Blogs are accessible via the user’s profile or from a separate blogs page that lists the most popular and most recently updated blogs
    • Photo galleries are accessible via a user’s profile
    • Summary and detailed reports on use of connections, private messages, wall postings, blogs and photo galleries
    • Social networking links (Facebook, LinkedIn and Twitter) are displayed on a user’s profile


    Seminars

    • Seminar and speaker information collected in the Call for Presentations program
    • Seminar and Speaker Functions
      • Seminars
        • Import/export seminar data — name, description, time, date, track, location, custom fields etc.
        • Search Functions
          • Multiple search functions are provided including type, track, date, time, location, keyword, custom fields, speakers, etc…
          • Custom iframe provided for show website to list seminars
        • System can integrate with registration to log attendee into registration account to purchase seminars
        • Registration data automatically adds seminars to attendee planner when purchased
        • Individual or batch editing/updating and adding of seminar information
        • Add sponsor information and logos to seminar
        • Uploaded handouts can be accessed by attendees registered for the event, saving the cost of providing physical handouts at the seminar
      • Speakers
        • Import/export all speaker data — name, company, title, bio, profile image, etc…


    Matching

    • Customize demographic data
    • Attendee-to-exhibitor, exhibitor-to-attendee and attendee-to-attendee matches are determined by similarity of matching demographics and category data
    • Matches are constantly updated to reflect the combinations that include the most similar users. Matches are given a score, which reflects the amount of matching demographic data.
    • Matches can be stared for importance. New matches appear in bold. Notes can be associated with each match.
    • Reports that summarize matching and even drill down to the number of matches per attendee/exhibitor


    Announcements

    • Show admin can create announcements that are specific to attendees or exhibitors, providing valuable information regarding the show, deadlines, special events, etc…
      • Announcements are created in an easy to use interface that allows for the use of HTML, images and links within the announcement
      • Announcements are displayed on the public pages and the specific announcements for attendees or exhibitors are displayed on the home pages as well as in Dashboard Emails


    Emails

    • Custom segments can be created to target attendees and exhibitors based on profile data or demographics. Segment members can then be downloaded or emailed.
    • Custom mailing lists can be imported, edited and downloaded
    • HTML email campaigns are created with a template and then customized with a WYSIWYG editor. The HTML email campaigns can be sent to any segments, mailing lists or various other groups like attendees who have not logged in, exhibitors on a specific floor, seminar registrants, etc…
    • A comprehensive list of template parameters are used to easily insert personalized content like company names, booth numbers, auto login links, dashboard links, etc…
    • Lists of unsubscribers are automatically tracked and unsubscribe URLs are automatically included in all emails
    • Detailed statistics, which include summaries and details of sends, opens, clicks and bounces are available for all emails
    • Newsletter emails are automatically generated by your event news and the information uploaded by exhibitors
    • The Exhibitor Emails/Invitations system allows exhibitors to upload a private list of prospective attendees and quickly create a personalized email campaign/invitation to send to these lists. This allows exhibitors to promote their product offerings at the events and also boosts show attendance.
    • CAN-SPAM Act compliance


    Integrations

    • GoExpo provides 4 methods of integrating with registration companies and other 3rd party systems like phone apps, decorators, housing, in-house database systems, etc…
      • Iframes – Allows data in system to be displayed on show website in real-time: exhibitor lists, seminars, products, sponsors, booth events, announcements, press releases etc…
      • SOAP web service allows 3rd parties to exchange data in real-time
      • REST interface allows 3rd parties or show to integrate functionality into their websites
      • CSV interface allows 3rd parties to easily download a range of comma separated values files


    Web Analytics

    • A Google Analytics account is provided to track a comprehensive list of web activities including but not limited to page views, visits, demographics, browsers, hardware, mobile, traffic sources, etc…


    Theme

    • Complete branding so that the webpages look very similar to those of your show website
    • Customize the look and feel of all graphical widgets: navigation menu, page background, page header, page footer, section title, title, headings, hyperlinks, text and highlights
    • Customize the main, email and floor plan header images
    • Add custom entries to the navigation menu


    Architecture

    • Uses a multi-tiered cloud architecture to ensure scalability for a number of tradeshows and tradeshow sizes
    • Backups are automatically created locally and remotely to ensure that data is safe even in the event of the rarest disasters
    • Uses a proprietary deployment system that allows for new enhancements to be deployed even when events are currently in progress
    • Compatible with all web browsers

  • Financial Features
    Booth Management

    • Supports multiple floor plans
    • Create, copy, combine, split, resize, delete booths
      • Booths can be sized in meters and feet
    • Assign, reserve, name or cancel booths
      • Edit all booth information
      • Edit order of co-exhibitors in booth
      • Add notes to booth records
    • Search booths by:
      • Status
      • Minimum/maximum areas, width, length
      • Booth Number
      • Salesperson
      • Reporting and export of searches
    • Create Non-Revenue Objects
      • Registration, meeting rooms, special areas, etc…
    • Create outlines, restricted booth notes, columns, electrical, etc…
    • Integration with registration to pass exhibitor records and booth allotments
      • Booth allotments generated automatically using allocated booth area or with manual override
    • Highlight available booths, booths by product category and custom booth searches
    • Customizations
      • Hide floor plan from non-admin/sales users
      • Hide/reveal booth numbers
      • Hide/reveal exhibitor information
      • Size text and add custom booth colors
      • Custom available booth popup information
      • Booth Confirmation Emails
        • Automatically generates confirmation email to exhibitor when booth is assigned
          • Can be set to automatic or manual
            • Automatic send can be based on choices of paid date
          • Email content customizable by admin in HTML
          • Complete tracking of sends and bounces
            • Exportable report
      • Updated Booth Confirmation Emails
        • Generates updated confirmation emails
          • Based on changes to booth size, location or number
          • Can be set to automatic or manual
          • Email content customizable by admin in HTML
          • Complete tracking of sends and bounces
            • Exportable report
    • Custom Booth Shading
      • Based on exhibitor fields — example, sponsors, new exhibitors, etc..
    • Print and export floor plans
    • History of all changes to booths and booth reservations
      • Exportable reports
    • FP Only mode provides a limited set of floor plan features, which can be used to administer or sell booths before the other areas of GoExpo are ready to be launched.
    • Sales
      • Exhibitor search and profile view
      • Booth reservation system
      • Phone call tracking
      • Exhibitor upgrade function
        • Upgrade account
        • Sales tracking
        • Order View
        • Notes


    Booth Sales

    • Customize booth space form
    • Email booth space forms to prospective exhibitors
    • Email notification for when exhibitor completes the new booth space form
    • Search/view booth space form entries
    • Pay booth space invoice. This automatically associates the booth space form with an existing exhibitor record or creates a new exhibitor record.
    • Reports of total booth sales and detailed sales per exhibitor


    Financial

    • Exhibitors
      • Exhibitor access to orders, invoices, payments and summaries
      • Online payment option
    • Administration
      • Reporting tools for all exhibitor financial information
      • Exhibitor database management
      • Order entry, editing and management
      • Order history
      • Invoicing
      • Payments entry, edits and reports
      • Statements reports
      • Report summaries
      • Booth Inventory report
      • Directory Exports — by booth, category, company name etc…
        • Additional reports to identify exhibitors with missing information
      • Booth Change Log
      • History and comparison reports
      • Multi-year reports
      • Priority points entry/reports including points override
      • Accounts Receivable
      • Deposits reports
      • Transactions summary and detail
      • Revenue summary and detail
      • Sponsorship/Advertising revenue reports
    • Support for Co-Exhibitors
    • Cancellation reports
    • All reports exportable in HTML, MS Excel and CSV


    Architecture

    • Uses a multi-tiered cloud architecture to ensure scalability for a number of tradeshows and tradeshow sizes
    • Backups are automatically created locally and remotely to ensure that data is safe even in the event of the rarest disasters
    • Uses a proprietary deployment system that allows for new enhancements to be deployed even when events are currently in progress
    • Compatible with all web browsers